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Landing page design that turns clicks into leads

Our landing page design services give each campaign its own page: the offer the ad promised, one action and every lead tracked. No more paying for clicks that land on your home page.

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Intensive Spanish Course in Miami | Nexo
nexolanguagecenter.com/spanish-intensive
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nexolanguagecenter.com
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Intensive Spanish · Miami
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in 12 weeks.
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  • Evening and weekend schedules
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A Chrome window builds a language school's campaign page with a short form; someone fills it in, sends it and the school gets the request. School and contact are examples.

Your ads get clicks, but the phone doesn't ring

Usually the problem is where the click lands.
  • Every ad sends people to the home page, and they have to hunt for what they clicked on.
  • The page has a menu, a blog and ten links, and visitors wander off.
  • The quote form asks for eleven fields and nobody finishes it.
  • You can't tell which campaign brought each lead.

What a page built for the campaign changes

How we get there

The page says exactly what the ad promised, answers the questions that stop people from contacting you and asks for one thing: call, text or fill out a short form. Nothing else competes for attention.

Every lead is tracked by campaign, so you can see which ads and pages pay off and move the budget. Pages work best with the campaigns we run in Google Ads management or social media advertising.

  • The headline matches the ad

    The page repeats what the person searched or clicked on, so they know they're in the right place.

    message match

  • One thing to do

    No menu or distractions: call, text or a short form, always in view.

  • Each lead tied to its campaign

    Every call and form linked to the ad that brought it.

    conversion tracking and UTM parameters

How we build your landing page

Four steps, from the ad to the first test lead.

  1. Campaign and audience

    What the ad promises, who clicks and what stops them from contacting you.

  2. Copy you approve

    We write the page around the offer and the objections, and you approve it before we design anything.

  3. Design and build

    Built for phones, with the action always in view, on your own domain.

  4. Tracking and a test lead

    Calls and forms tracked by campaign, checked with a test lead before the page goes live.

What our landing page design services include

How many pages and versions go in your proposal.
  • Copy that sells the offer
  • Fast on a phone
  • Short forms and tap to call
  • Every lead counted
  • On your domain, in your name
What's included, point by point

We show you where your ads send people today

We click your ads (or your competitors') and review the page they land on: speed, whether it matches the ad and how easy it is to contact you. You get the list of changes that matter most.
  • What we found
  • The plan, page by page
  • The fixed quote
  • What we wouldn't do
Get your free auditSee a sample audit
Òscar Bordetas, partner · SEO and SEM (Google Ads)Carles Encinas, partner · SEO, design, product and technical development

Carles builds your site, and he's the one who reviews it in the audit. Òscar makes sure Google understands it. Who we are

Your page goes live before you pay for it

How paying when it's done works

Questions about landing page design

What owners ask before building a page for their ads. If yours isn't here, put it in the audit form.

What is a landing page?

A page built for a single campaign and a single action, like calling or requesting a quote, without the menu and distractions of a regular website page.

Do I need a landing page for Google Ads?

It usually pays off. A page that matches the ad and asks for one action tends to bring more leads from the same budget than sending people to your home page, and Google counts landing page experience in your Quality Score.

How much does landing page design cost?

Most US web design agencies charge $100-$149/hour, or $25-$49/hour for WordPress, Wix or Shopify work, according to Clutch, which takes its figures from verified client reviews. A landing page is one of the shortest jobs. Ours is a fixed price in your proposal, set by how many pages and versions you need and who writes the copy, and it costs less than a full website. You pay once it's live and you've checked it.

How do you A/B test a landing page?

We show two versions of the page to different visitors, changing one thing at a time, and keep the one that brings more leads once there's enough traffic to tell. With small budgets we tell you when a test wouldn't be reliable.

Will the landing page rank on Google?

Landing pages are built for paid traffic. To show up for free you need service pages, which are part of our web design and SEO work.

A landing page is a page built for a single campaign and a single action, like calling or requesting a quote. We design them for Google Ads and social campaigns: the message matches the ad, the page loads fast on a phone and every call and form is tracked by campaign.

More detail: Landing pages

You're paying for clicks that leave

Google rates your landing page experience as part of each ad's Quality Score, which affects how often your ads show and what you pay per click (Google Ads Help on Quality Score). A page built for the ad helps on both counts.

In the free audit we look at where your ads send people today and what we'd change first.

Landing pages for Google Ads and social campaigns

On Google, people arrive with a search in mind, so the page answers that search in the headline and asks for the call fast. On Facebook or Instagram, people weren't searching, so the page explains more before it asks for anything. One page rarely does both jobs well.

How we test a landing page

Once the page is live and getting traffic, we test one thing at a time: the headline, the offer, the form length or the photo. Half the visitors see each version, and we keep the one that brings more leads, judged on enough visits to mean something rather than on the first few days.

Small budgets don't always bring enough traffic for a fair test, and we'll tell you so. In that case we change the page based on what the leads say and on where people stop scrolling.

What's included, point by point

  • Copy that sells the offer

    Headline, benefits, objections answered and one clear call to action.

    conversion copywriting

  • Fast on a phone

    Built for phones first, where most ad clicks happen.

    Core Web Vitals

  • Short forms and tap to call

    Only the fields you need, plus call and text buttons.

  • Every lead counted

    Calls and forms tracked by campaign in Google Ads, Meta and your analytics.

    Google tag, GA4 and ad platform conversions

  • On your domain, in your name

    The page lives on your own domain and stays yours.

When a landing page is worth it, and when it isn't

Worth it if

  • You run ads on Google or social media, or plan to.
  • You have a clear offer for each campaign.
  • You can answer leads the same day.

Not a fit if

  • You want a page that ranks on Google long term: that's a service page.
  • You don't plan to send traffic to it.
  • You need it live tomorrow.

More on turning ad clicks into leads

What works with your landing page

Guides on websites

You already pay for the click. Give it a page that asks for the call.

Tell us about your campaign in 2 minutes and we'll send you where your ads land today and what we'd change first.

Check where my ads land