Skip to content

Website redesign that keeps the Google traffic you already have

A new website can wipe out years of Google visits if old addresses disappear. We rebuild your site around how customers search and point every old page to its new one.

Auto Repair in Albuquerque | Gimeno Auto Works
gimenoautoworks.com
9:47
gimenoautoworks.com
(505) 555-0100
Auto repair · Albuquerque
Inspections, brakes and diagnostics
with appointments within 24 hours.
We text you photos of the problem before touching anything and let you know when the car is ready.
CallBook now
4.8·G187 Google reviews
Photos of the problemBy text, before we repair
What we do
01
Oil change and service
Filters, fluids and diagnostics, logged in your maintenance record.
02
Brakes and tires
Pads, rotors and alignment, same-day appointments.
03
Pre-inspection check
We check everything before your state inspection.
CallBook now
GIMENO BROS. AUTO REPAIR INC.Mechanical · Electrical · Tires · Body & Paint
Home|About|Services|Gallery|Directions|Contact
*** NEW A/C SERVICE *** CALL (505) 555-0100 FOR AN APPOINTMENT *** OPEN ALL SUMMER ***
NEWS

Check out our new website!!

03/12/2014

HOURS

M-F: 8:00 to 12:00 and 1:00 to 6:00

VISITOR COUNTER

Visits:004213

Welcome to our website

Gimeno Bros. Auto Repair is a family business founded in 1987 and dedicated to repairing and maintaining all kinds of vehicles. We have modern facilities and a team of highly qualified professionals to offer you the best service. For any questions please contact us at the phone or email below.

shop_photo.jpg

Tel. (505) 555-0100 · Fax (505) 555-0101 · info@gimenoautoworks.com

© 2014 Gimeno Bros. Auto Repair Inc. · Best viewed at 1024 x 768
9:47
gimenoautoworks.com
(505) 555-0100
Auto repair · Albuquerque
Inspections, brakes and diagnostics
with appointments within 24 hours.
We text you photos of the problem before touching anything and let you know when the car is ready.
CallBook now
4.8·G187 Google reviews
Photos of the problemBy text, before we repair
What we do
01
Oil change and service
Filters, fluids and diagnostics, logged in your maintenance record.
02
Brakes and tires
Pads, rotors and alignment, same-day appointments.
03
Pre-inspection check
We check everything before your state inspection.
CallBook now
MessagesnowMaria L.Hi, found you on Google. Any openings this week for a checkup? It's a 2016 pickup.
MessagesnowMaria L.Hi, found you on Google. Any openings this week for a checkup? It's a 2016 pickup.
An auto shop's old website, cramped and not built for phones, is replaced by the new one on the same domain; then it shows on a phone and a customer's message arrives. Shop and message are examples.

Your website is old, and you're afraid to touch it

Two worries usually stop owners from redesigning.
  • The site looks dated, loads slowly and is hard to use on a phone.
  • It still brings a few visits from Google, and you don't want to lose them.
  • A previous redesign made your visits drop, and they never came back.
  • Nobody knows exactly what's on it or who has the logins.

What a redesign with a proper migration looks like

How we get there

Before we design anything, we list every page that gets visits or links today. Each one gets a home on the new site, and the old address points there with a permanent redirect. That's what keeps your Google history intact.

Then we build the new site around how customers search, with a page for each service, fast on a phone and ready for SEO. After launch we watch Search Console and fix what shows up.

  • Every old address leads somewhere

    Page by page, so visitors and Google land on the right new page instead of an error.

    301 redirect map

  • Same domain, better site

    We keep your domain and what already works, and rebuild the rest.

  • Watched after launch

    Errors and visits checked in Search Console in the weeks after the new site goes live.

    post-migration monitoring

How we redesign your website

Four steps, with nothing deleted until its replacement is ready.
  1. Inventory

    Every page, its visits and its links, from your Search Console and a full crawl.

  2. New structure and redirect map

    The new pages and where each old address will point, written into your plan.

  3. Design and build

    The new site built and approved page by page on a private address, while the old one keeps working.

  4. Launch and monitoring

    Redirects live, sitemap submitted and errors watched in the weeks after launch.

What our website redesign services include

Scope, pages and the date go in your proposal.
  • A list of everything worth keeping
  • Every old address mapped
  • New design and copy
  • Fast and ready for Google
  • A watch after launch
What's included, point by point

We show you which pages of your site can't be lost

We check which pages of your site show up on Google today, how it works on a phone and what we'd keep. You'll know what's at stake before you decide.
  • What we found
  • The plan, page by page
  • The fixed quote
  • What we wouldn't do
Òscar Bordetas, partner · SEO and SEM (Google Ads)Carles Encinas, partner · SEO, design, product and technical development

Carles builds your site, and he's the one who reviews it in the audit. Òscar makes sure Google understands it. Who we are

You pay nothing until it's done

How it works, with an example

Questions about website redesign

What owners ask before touching a site that still brings visits. If yours isn't here, put it in the audit form.

How much does a website redesign cost?

It depends on how big your current site is and how many pages there are to keep or merge. You get a fixed price after the free audit, before anything starts. You don't pay until the new site is live.

Will I lose my Google rankings with a redesign?

Not if the migration is done properly. We keep your domain, redirect every old address to its new page and watch Search Console after launch. We can't promise rankings, but we avoid the usual causes of drops.

How long does a website redesign take?

Usually about 6 weeks, with the exact date in your proposal. The old site keeps working until the new one is ready, and you pay nothing until everything in the proposal is live.

Can I keep my current content?

Yes, whatever works. We keep the pages that bring visits and rewrite or merge the rest.

What is a 301 redirect?

A permanent redirect that sends visitors and Google from an old address to a new one, so the new page inherits what Google knew about the old one.

A website redesign rebuilds an existing site (design, copy, structure and technical side) without throwing away what works: your domain and the pages Google already shows. With us it's a fixed price, paid in one payment once the new site is live.

More detail: Website redesign

An old site sends customers to your competitors every day

A slow, unclear site loses people who were ready to call. And the longer you wait, the more you depend on a site you can't easily change.

In the free audit we check what your current site gets from Google, so you know what's at stake and what we'd keep.

Signs your website needs a redesign

Not every old site needs rebuilding. These are the signs that a redesign will pay off, rather than a few fixes.

  • It's hard to use on a phone

    Text you have to zoom into, buttons too close together, a menu that doesn't open. Most of your visitors are on a phone.

  • You can't change it yourself

    Every edit needs someone who's hard to reach, or the platform no longer gets updates.

  • It doesn't say what you do

    Your services are buried in one page, so Google has nothing specific to show for each search.

  • It doesn't bring calls

    Visitors arrive, but the phone, the text button or the form are hard to find.

Website migration without losing SEO

Most traffic drops after a redesign have the same causes: old addresses that return errors, content that disappeared, pages blocked from Google by mistake or a domain change with no plan. Google's own guide to moving a site with URL changes comes down to the same steps we follow: map old to new, redirect each address and watch Search Console (site moves with URL changes).

If the problem is only speed or a few technical errors, you may not need a redesign at all: see website speed optimization or an SEO audit.

What a website redesign costs

It depends mostly on the size of your current site: how many pages there are to keep, merge or create. A redesign is a new custom WordPress website, so we size it with the inventory from the free audit and give you a fixed price that doesn't change mid-project. You pay it in one payment once the new site is live and you've checked it. What other providers charge, with sources, is in how much a website costs.

What's included, point by point

  • A list of everything worth keeping

    What exists today, what brings visits and what other sites link to.

    full page inventory

  • Every old address mapped

    Each old address pointed to its new page, checked before and after launch.

    301 redirects

  • New design and copy

    Built around how customers search, with copy we write and you approve.

  • Fast and ready for Google

    Fast on a phone, with titles, headings and structured data on every page.

    Core Web Vitals and on-page SEO

  • A watch after launch

    Errors and visits checked in the weeks after launch, and fixed if something slipped.

When a redesign is worth it, and when it isn't

Worth it if

  • Your site is outdated, slow or hard to change.
  • It gets some Google traffic you want to keep.
  • You want a fixed price and a signed date.

Not a fit if

  • You want to change domain and brand with no plan: we'll plan it first.
  • You need it live within a week.
  • You need a custom web app.

More on rebuilding your website

What goes with a redesign

Guides on websites

Your old site still brings some customers. Let's keep them and win the ones it's losing.

Send us your website address in 2 minutes and we'll send you which pages can't be lost and a fixed quote, paid once the new site is live.

Show me what my site can't lose