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A new website without losing Google visits

How we'd move a garage's old site, which still brings in MOT and servicing searches, to a new one without losing those visits.

Website pages

Before7

After6

The challenge

  • The old site has addresses like /index.php?id=12 that still get visits from Google.
  • A downloadable PDF price sheet gets links from local forums.
  • Nobody has a list of what's on the site or where the visits come from.

What we'd do

  • Full inventory

    Every page and file, with its visits and links, from Search Console and a full crawl.

  • Redirect map

    Each old address points to its new page: /index.php?id=12 goes to /clutch-replacement, and the PDF to the services page.

  • Monitoring after launch

    Search Console checked in the weeks after launch to catch and fix any error.

Deliverables

  • Page inventory
  • Redirect map, page by page
  • New site live on the same domain
  • Search Console monitored after launch

The site structure, before and after

How the site's structure changes: from generic pages to one page per search.
Before
  • /index.php
  • /index.php?id=12
  • /index.php?id=15
  • /services/item-3
  • /services/item-4
  • /downloads/prices.pdf
  • /contact.php
After
  • / (home)
  • /clutch-replacement (was /index.php?id=12)
  • /brake-repair (was /index.php?id=15)
  • /oil-change
  • /services
  • /contact

Services in this case

  • Website redesign

    Your old website rebuilt to bring in work, keeping your domain and everything Google already knows about you.

  • SEO audit

    We find what's holding your site back on Google, put it in order of what it costs you and fix it, with every change logged.

Tell us about your business and we'll show you how we'd approach it for you

Tell us about your business in 2 minutes. In under a week we'll send you what we found, the plan and a fixed quote you don't pay until it's done.

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